New Jersey online poker revenue rises unexpectedly

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The New Jersey online gambling market had a more than solid June and, in an unexpected twist, poker also had a rare improvement over the previous year.

Recently released figures from the New Jersey Division of Gaming Enforcement (DGE) showed a combined revenue stream of in excess of $38 million for the month. This is a massive jump of 67.8% from the same period last year, but still nearly $300,000 less than the online gambling market generated in May.

The online casino vertical enjoyed a huge boom, with revenue increasing by almost three-quarters from the previous year to $36.3 million. Online poker, which has had major issues in recent times, reported a 0.7% revenue rise to $1.77 million.

So far in 2019 the total revenue from online gambling has increased 55.8% to give a remarkable figure of $217.4 million. This figure is on pace to crush the revenue for all of 2018, which was $298.7 million. Total revenue at New Jersey online casinos is up by a whopping 60.9% to $206.6 million, while this year’s online poker takings are down 2.7% to $10.8 million.

In terms of the individual operators, the family of sites under the Golden Nugget umbrella retained top spot after bringing in $13.6 million for June. While that is an increase of 62.5% from the previous year, it is still around $500,000 short of the May 2019 figures.

Resorts Digital, who have the Stars Group’s PokerStars brand as well as the DraftKings online casino, enjoyed a 106.3% boost compared to last June with a figure of $6.93 million. Of that, almost $537,000 came from the poker vertical.

The Borgata operations came in third place with generated revenue of $6.03 million, which is a year-on-year increase of 49.7%, and poker added almost $372,000 to that impressive total. Rounding out fourth place was Caesars Interactive Entertainment with a figure of $4.96 million for an increase of 49.9%, with the group holding onto top spot in the poker revenue rankings at almost $862,000.

Among the casino-only operators, the Tropicana generated $3.75 million for an increase of 4%. Hard Rock Atlantic City posted its best month ever with revenue of $2.4 million, easily beating its previous best month of $1.67 million from February of this year. The likely reason for this bump in revenue is the addition of the Unibet brand from Kindred Group. Bringing up the rear was Ocean Casino Resort with $357,000 – a decrease of 50% from their November 2018 peak of $732,000.

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